The New York City-based art fair took inspiration from brands like Away and Everlane to compete with more established incumbents.

Exhibitors are largely playing it safe at the spring art fairs, but with enough leg work there’s still much to be discovered

Having launched in the choppy waters of the pandemic, the show has since nestled comfortably into New York’s busiest fair week.

"We wanted to create something highbrow enough to appeal to seasoned clients of the art world, but also be accessible, approachable and exciting for consumers of our generation."

Future Fair — an art showcase whose mission is to platform the “advancement, sustainability and empowerment of art galleries” — is celebrating its fifth birthday this spring, and it’s doing up its big bday with 69 exhibitors, the most to date.

The contemporary art fair known for its New York editions will present an invitational exhibition at a private residence in Los Angeles next week, benefitting For Freedoms' Emergency Artist Relief Fund.

Discover the talents that made the biggest splashes at Frieze New York, Esther, Future Fair, NADA New York, and 1-54 New York. Paul Laster spotlights Beck Lowry of Elijah Wheat Showroom and Angela Fang Zirbes of Hashimoto Contemporary.

Artsy’s editorial team shares the artist discoveries that made an impression across Future Fair, NADA, 1-54, Frieze, and Esther, spotlighting Elizabeth King Stanton of Abigail Ogilvy Gallery and Angela Fang Zirbes of Hashimoto Contemporary.

"In Chelsea, Future Fair has quickly become a favorite stop during New York Art Week, with small and midsize galleries exhibiting exciting new voices."